Portfolio
Personal Injury Settlement Calculator
Custom app
Our own build, retired in 2026
A settlement calculator that worked as a short conversation instead of a lead form. Names, phone numbers, emails and addresses were stripped before anything reached the AI, and every conversation was encrypted and deleted after 30 days.
- calculator pages
- 7
- minutes for a typical conversation
- 2 to 4
- days, then every conversation was deleted
- 30
Why a conversation
Most injury calculators are multi-step forms that exist to capture a phone number. This one asked about the case the way an intake call would, focusing on the details that actually drive settlement value, and returned a range with the factors behind it. There was no signup, and nothing was sold or sent to attorneys.
Built for a law firm's risk tolerance
- Identifying details are removed before a message leaves our server.
- The AI provider is contractually barred from training on the conversation.
- Conversations are encrypted at rest and deleted after 30 days.
- A daily spending cap, a per-visitor limit and a switch that takes it offline in one step.
It is the kind of tool we build for firms: useful enough that people chose to use it, with the guardrails decided before launch rather than after.
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